To be successful, and to get the most out of article marketing you have to first establish, or have in place an article marketing strategy.

What is article marketing?  First of all, if you are new to the field of Affiliate marketing and have somehow stumbled upon this article, then you may be wondering what article marketing is all about.  On the other hand, if you are searching for strategies in relation to article writing, then you must not be so new to this industry.  Whatever the reason, I can promise you that this article will help in some way.

In one of my other article on this website I have described in much detail the true meaning of article marketing, but let me basically explain here also.

Article marketing is a strategy that is taught to seasoned Internet marketers and newbies, because of the low advertising cost associated with this technique.  All that is required with this technique is time and discipline.

An article marketing strategy first begins with what you would like to write about.  This phase of the process starts with keyword research.  You have to first establish that there is actually traffic associated with your keywords, before writing your articles.

Articles can be written on any topic, but the best results are achieved by writing on topics that you know something about.  Topics can also be chosen within areas that you have no knowledge about, but have an interest in learning something about.

If you have no knowledge about a topic then research is needed to understand a topic.  In any event, by the time you had completed your research on a topic, you would have been well informed, and qualified to write about that topic.

Most of my articles have been written on topics that I know something about.  This saves me hours of research that I would have had to do, if I had no knowledge of my topic.

I am an Industry Professional presently working in the field of computers, so the majority of my articles are tech related. This same strategy can be applied to any field, but this strategy is also possible if you know nothing of a topic.  As I mentioned earlier, taking the path of writing about a topic that you have no knowledge about requires many hours of research.

Whenever I sit down to write my article, the first thing I would do is choose a keyword from within my profession.  My focus would normally be on the longer tail keywords in my profession, rather than on the broader keyword phases. You will have more chances of successfully ranking high in the search engines. if you use the “long tail” version of any keywords.

“Long tail” words may be words like, “how do I fix a laptop computer”, rather than the broader phase, “laptop computers”. Because I have chosen to write about the “long tail” version of the keywords, I would eventually rank high in the search engines for both keywords, overtime.

If you need further clarification on the term “long tail”, and other article marketing strategies, then I Invite you to visit my Review Page of a resource that has helped me tremendously.

After my article is written I will then proceed to research the best article submission site, or sites to submit my articles to.  I will normally choose article submission sites that have a page rank of about five and over.  Some sites that fit into this category would be E-zine Articles and Article Base.

I have used these sites many times in the past to submit my articles.  Not many back link building is required when articles are submitted to these sites.  The authorities of these sites are given to your articles instead causing your articles to rank very high in the search engines.  If your articles are properly written, then you will have much more success.

One question that comes to mind many times by newbies and experienced Internet Marketers would be “should I do manual article submission of my articles, or should I use some kind of robot software to do my submissions?”

Using automation in the submission of your articles to article directories has its place, but I tend to submit my articles manually.

If you would like to learn more about establishing an Article Marketing Strategy for your business, and information on how to automatically, and manually submit your Articles to trusted article directories, please visit my Review Page, where I talk about a resource that has tremendously help me.

When I think of Article Marketing for Newbies, what comes to my mind is a person not necessarily new in the field of Affiliate Marketing, but someone that has some basic understanding of the term “how to make money online”.

How to make money online for beginners, and terms like article marketing for newbies are both popular terms that are in the vocabulary of many beginners.  These two terms are searched for daily on the internet by newbies.  Article marketing reigns supreme, because it is one of the first concepts taught to newbies everywhere.

Article Marketing is one of the most basic free forms of advertising available today for professional marketers, and newbies alike.  Article Marketing is some time referred to as low cost advertising, or even “bum marketing”.

“Bum marketing” is a term made popular by a reputable marketer who created the concept of using free resources like Squidoo, and Word Press to setup websites.  These free resources were used in the absence of purchasing a domain name, and a hosting account to setup a website.

I know that some of these terms like Squidoo, and Word Press may sound a little intimidating at this time, but trust me; these terms will live commonly within your vocabulary as you begin your studies in article marketing.

Using free websites are okay when you are first starting out, but your ultimate goal should be to purchase your very own domain to setup your website.  Have you ever heard the term “online real estate?” Well owning your own domain name is considered online real estate.

Article marketing in its most basic form does not even require your own website to get started, but it is always advisable to own you own.

There are so many “schools of taught” available on line today that teaches Article Marketing from their own perspectives, without understanding the basic concepts of writing an article.  This within itself makes learning how to make money online for beginners really difficult at times, without having the right resources readily available.

When I first got started with Article Marketing, I was taught that if I created one article, I should submit that same article to multiple directories for better coverage.  I learned later on in the process that this was considered duplicate content.

Why should anyone place the same content within multiple directories? Common sense should tell a person that you should only place original content within each directory.  This would give your articles the ability to appear many times in the search engines when a person search for terms related to your articles.

At this time, I am going to assume, that if you are searching for information on article marketing for newbies, then you must have some understanding of the basic concepts of Internet marketing.

On the other hand, if you are new to Internet and Affiliate Marketing then you can check out my mini review of The Super Affiliate Handbook.  This resource is really good for beginners and seasoned marketers alike.

Article marketing basics begins with researching, or choosing a keyword to write your article on.  This process is called keyword research in Internet marketing circles.  When searching for a keyword to write your article on, you have to ensure that there are actually people searching for your keyword online, otherwise you would be wasting valuable time.

Keyword research begins with finding a market, or group of people searching for a solution to a problem.  When I am doing my market research for my keywords, I use sites like Amazon and a free tool from Google to find markets, and keywords that I can research further to write my article on.  I do not know how I would have survived without these resources.

Like I mentioned earlier, if you are overwhelmed, and need further clarification on some of these terms, then please read my review of a resource that has tremendously help me.

Click Here to view my review of this resource.

If you want to be successful in your research efforts, it is best to choose a keyword from a market that you are familiar with, or have an interest in learning something about.  I am an Information Technology specialist, and most of my articles are written about concepts within this area.

If you have interest in an area, or want to learn something about an area, then you will be more motivated to write on your chosen topic. Article Marketing works better this way.  I am not saying that it is not possible to write about a topic that you do not know anything about, because I did so on many occasions.  It’s just that it is usually easier to write on a topic you know something about or a topic that you are interested in learning about.

The concept of keyword research can be very comprehensive at times, and the scope of this article does not allow me to explain in much detail.  Just remember that writing your first article will require at least a seed keyword to begin with.

There I go again, talking about terms that you may have never heard anything about.  Let me basically explain.

A seed keyword is a keyword discovered on a broader part of a market.  A good example of a seed keyword can be “Computers”.  Using the term “computers” I can drill down further to come up with “laptop computers”, and then “mini laptop computers”.  My article is normally written on the broader part of the keyword.  A good keyword to write my article about would be “mini laptop computers”.  Our article will stand the best chance of ranking in the search engines if we write it using the longer term, rather than my seed keyword “Computers”.  The longer term is known as the “long tail”

For further clarification on article marketing for newbies, and other Internet and Affiliate Marketing related concepts, please check out my review of the Super Affiliate Handbook,  you will thank me for it later.